WRTG 293 students, Your first writing assignment will be a
WRTG 293 students, Your first writing assignment will be a
WRTG 293 students,
Yourfirst writing assignment will be a persuasiveemail message. The situation you are responding to in your messageis described below.
________________________
Youare the Chief Technology Officer (CTO) for Johnson College. As a growing onlineschool, your institution offers hundreds of classes, and thousands of sections,online.
JohnsonCollege changed its learning management system (LMS) two years ago. As CTO, youoversaw the change to the new LMS. You adopted LEO as your new LMS at thattime.
However, in the two years of using LEO,you have found several problems with LEO. You have communicated the concernswith the President of Johnson, the Provost of Johnson, the Dean of TheUndergraduate School, and the Dean of the Graduate School. These fourindividuals have asked you to write an an emailmessage to Mr. Robert Kurzwell at LEO, Inc. in which you propose three changes to the LEO interface and suggest ameeting to discuss your proposed changes.
Inwriting your message, please come up with the three changes you would like tomake to LEO. Some examples could be the following. Keep in mind that these areonly examples. You can use them if you would like to, or you may come up withyour own issues.
• The LEO interface leaves much space at the right and the left ofthe screen. Significant “real estate†is wasted as a result. This problem makesvarious aspects of the class difficult to navigate or follow.
• The LEO interface allows an instructor to post an audio clipusing LEOâ€s functions. However, the audio clip is limited to two minutes.Limiting audio clips to two minutes limits their usefulness in an online class.
• The LEO interface does not feature a video function. You feelthat the ability for instructors to make short video clips would enhance theclassroom, and the LEO interface.
•The LEO quiz function doesnot offer the possibility of making a drag-and-drop quiz.
Pleasenote that your institution is a major customer for LEO, Inc. However, you arenot its only customer. You have some negotiating power, but your concerns haveto be considered in light of the other 85 institutions to which LEO, Inc.provides its learning management system.
The goal of your email message is to set up a phone meeting withMr. Kurzwell and perhaps other members of his team to discuss your concerns. Itis possible that you will terminate your contract with LEO, Inc. if yourconcerns are not addressed, at least partially. However, you have notdetermined whether you will change your LMS or, if you did, what other LMS youwill change to.
___________________________
Strategies to Consider for this Assignment:
Forgeneral information on formatting and organizing a business email message ofthis type, you might explore a wikibook on professionalwriting.
Consideryour audience. Your primary audience is Mr. Kurzwell. However, it is verylikely that members of his staff will read your message as well. Moreover, youare representing the President, Provost, and two Deans at your school. Therefore,they can be considered a secondary audience, as you would not want to write anemail message that they would not support.
What to submit:
Whensubmitting this assignment, you should post your email message in a Worddocument. Please indicate the following:
To:rkurzwell@leo.com
Subject:fill in your subject line
themessage itself
.
Length of your message:
Your message should be 300-450 words inlength. A message longer than 450 words would probably lose the audience.However, a message shorter than 300 words would not describe your concernsthoroughly enough to the audience.
Due Date:
Yourinstructor will notify you of the due date.
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