When a company experiences a crisis, external and internal a

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When a company experiences a crisis, external and internal a

When a company experiences a crisis, external and internal audiences seek information about the situation. Discuss how formal internal communication channels could be use to communicate with employees. Which would be more valuable, traditional channels or emerging channels? Why? What if the company employs individuals from vastly different cultural backgrounds? Would that influence the channels or messages that should be used?

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