REPORT ASSIGNMENTScenario:Your company, Acme Manufacturing,
REPORT ASSIGNMENTScenario:Your company, Acme Manufacturing,
REPORT ASSIGNMENTScenario:Your company, Acme Manufacturing, is the largest private employer in your metropolitan area, and the 3,740 employees in your workforce have a tremendous impact on local traffic. A group of city and county transportation officials recently approached your CEO with a request to explore ways to reduce this impact. The CEO, Ms. Suarez, has assigned you the task of analyzing the workforce’s transportation habits and attitudes as a first step towards identifying potential solutions. She is willing to consider anything from subsidized bus passes to company-owned shuttle buses to telecommuting, but the decision requires a thorough understanding of employee transportation needs. Therefore, you began by conducting a quantitative survey among all the employees, arriving at the data listed below. You will now carefully analyze all the data, and present it in graphic form to Ms. Suarez, and base your recommendation upon that data.Tables 1 – 4 summarize data you have collected in an employee survey.Table 1: Employee Carpool Habits? Frequency of Use: Carpooling Portion of Workforce? Every day, every week 10,138 (23%)? Certain days, every week 4,361 (10%)? Randomly 983 (2%)? Never 28,018 (64%)Table 2: Use of Public Transportation? Frequency of Use: Public Transportation Portion of Workforce? Every day, every week 23,556 (54%)? Certain days, every week 2,029 (5%)? Randomly 5,862 (13%)? Never 12,053 (28%)Table 3: Effect of Potential Improvements to Public Transportation Which of the following would encourage you to use public transportation more frequently? (Check all that apply) Portion of RespondentsNote: This question was asked from those respondents who use public transportation randomly or never, a subgroup that represents 17,915 employees or 41% of the workforce? Increased perceptions of safety 4,932 (28%)? Improved cleanliness 852 (5%)? Reduced commute times 7,285 (41%)? Greater convenience: fewer transfers 3,278 (18%)? Greater convenience: more stops 1,155 (6%)? Lower (or subsidized) fares 5,634 (31%)? Nothing could encourage me to take public transportation 8,294 (46%)Your Task:Write a recommendation memo report to your boss illustrating the data you have collected and recommending two ways to solve this problem.Note: Use 12-point Times New Roman fonts only Organization:Organize your report as a three-part memo, with body organized into sections, each with its own heading (see sample). This is a short, memo report; therefore, your report will not include a title page, a table of contents, or appendices.A. Introduction: Begin your report memo with a brief introductory paragraph. Hint: Keep in mind who you are writing to and why.B. Body Sections:1. First, Insert graphics with the data in logical order, and after each one, describe what it means as text.2. Then, explain the logical implications of those findings in your conclusion.3. Finally, propose two possible solutions (hint: use heading and subheadings) for Ms. Suarez to choose from, carefully explaining why those are the best options based on your data.C. Conclusion: Finally, close your report with a very brief summary of the key points. Do not introduce new facts into your closing paragraph. End by inviting Ms. Suarez to contact you to discuss the report’s recommendations (again, keep in mind who you are writing to).
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