MKT 100 Week 7 Discussion Celebrity Endorsement
MKT 100 Week 7 Discussion Celebrity Endorsement
I chose Beyonce` for this lesson… Who would you choose to endorse Diet Pepsi in attempts to reach the teen population between 12-19 Why have you decided upon this celebrity? How does this celebrity align to the new target market? Now, which media channels would you use to reach the particular target market with this selected celebrity endorser? How would you get your celebrity to endorse the products? I just need these questions answered Thanks!!!
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