Cumberlands Portuguese Banking Institution Marketing Campaigns Paper

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Cumberlands Portuguese Banking Institution Marketing Campaigns Paper

Research paper needs to be 10-15 pages with at least 10 references, with Abstract, introduction and conclusion.

Please use the follow data sets for the R visualizations. please use the relevant visualizations screen shots in the paper.

Data Sets:

https://www.kaggle.com/henriqueyamahata/bank-marketing#bank-additional-full.csv

https://archive.ics.uci.edu/ml/datasets/Bank+Marketing


Supervised Learning

•Regression

–Linear Regression

–Multiple Regression

–Polynomial Regression

–Decision Tree Regression

–Support Vector Regression

•Classification

–Naïve Bayes

–Logistic Regression

–Decision Trees

–KNN

–Support Vector Machine

–Random Forest

–XG Boost

–Artificial Neural Networks

See if this helps:

Bank Marketing Data sets:

A Data-Driven Approach to Predict the Promotions and Offers success in Bank marketing. A detailed analysis will be performed by comparing the year (from May 2008 to November 2010) data. The past data will be used to analyze/predict our future data.

We are performing a campaign through various marketing techniques, which helps us to collect and store customers information. Based on the data that is available we can statistically analyze how the promotions and offers benefit the organization. We use these data sets to visualize using R programming language.

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