BUS360 External Business Environment Analysis

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BUS360 External Business Environment Analysis

Write a report (3-5 pages recommended) typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides, Citations and references must follow APA format, include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the recommended assignment length.

Based on your analysis in Assignment 1(Please see assignment 1 attached) the Board of Directors has requested your recommendation for an effective strategy to enter the foreign market. You have been tasked with identifying a potential company for a joint venture, alliance, merger or acquisition and a recommendation as to which approach would be most appropriate.

Include these components:

  1. Describe a company currently operating in the country in Assignment 1.
  2. Describe the advantages and disadvantages of each alternative approach:
    1. Joint Venture
    2. Merger
    3. Acquisition
    4. Alliance
  3. Select one of the four alternative approaches and provide justification for your decision.
  4. Use at least four (4) quality resources in this assignment. Note: Wikipedia and similar websites do not qualify as quality resources.

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