BMGT364 UMUC Biotech Vision And Mission Statement Case Study

BMGT364 UMUC Biotech Vision And Mission Statement Case Study

Please use the attached exercise to build exercise 2 off of

Instructions
Week 3: Exercise 2
This is the second of three exercises that you will be completing.
This exercise represents very little research from the Internet so you will
be focusing on the course material to complete this exercise.
Scenarios:
With the selection of a new Executive Director for Infant Formula Division
within Biotech, it is time for to look at how the new division will function
within Biotech. There will be many factors for the Director to consider
while planning the future, to include both short and long term plans.
Biotech will need to begin the process of establishing a strategy for the
division specifying goals and objectives to follow to succeed early in the
project. However, Biotech needs to understand that nothing is possible
without the proper personnel in place to see this strategy to fruition.
Expert Foods Consultants has been retained to continue its partnership with
Biotech working on the Infant Formula Division but instead of working with
Melanie, will now assist the new Director. As the team lead, you will be
traveling extensively with the new Director to the other major divisions
spending time directly with the directors and getting to know their
strategies for maintaining a well-oiled group while meeting the mission and
vision.
Getting to know Biotech’s leadership teams will be critical as well as doing
so will allow the Expert Foods consultants to help with the vetting of
potential leaders. The new Infant Formula Director has asked you to help
identify the types of leadership qualities the organization will need to
have in place to help the new division align with the mission and vision of
the organization as well as Melanie’s desire for a more sustainable future
by being an environmentally and human friendly company.
There are several elements that result from the planning stage, one of which
is the development of long-term goals. Long-term goals are set by the
owners, leaders or upper management depending on the structure, size or type
of organization. Long-term goals reflect the big-picture goals and
objectives are directly related to the purpose and vision that the leaders
and owners develop. In today’s change-dominated business environment
long-term goals are set to be accomplished in 2-3 years’ time as opposed to
the previous century’s 5-10 years.
Long-term goals are often created through planning and strategizing. The
process begins with the vision and mission of the business. To understand
the concepts of vision and mission and role of each in the planning process,
you will take the role of the leader and formulate the vision and mission of
an organization.
With the addition of a new division and, more importantly, a new product
line senior leadership has determined that the current Mission and Vision
statements may not be as relevant as they once were. Max has tasked you as
the team lead from Expert Foods Consultants to present a more relevant
Mission and Vision statement to reflect Biotech’s growing presence but also
its desire to be a leader in sustainability and green products.
Current Company Vision: To help provide everyone with the healthiest life
possible in the most natural of ways.
Current Mission: To develop products that are safe, effective, affordable
and natural with the customer’s health always their primary goal.
Exercise Instructions:
For this exercise, you will act as the group lead from Expert Foods
Consultants, assigned to Biotech’s. You will put together a preliminary
document so your team can review prior to passing along to Biotech. The
preliminary document is a detailed Word document or rft document that
presents your ideas and explains your ideas and reasoning that will use the
course material to supporting the ideas and reasoning. You will be using
the course material to support your ideas.
Due Date: Week 3 – Saturday 11:59 p.m. eastern time.
Leadership Elements
Write one paragraph for each statement below:
Define leadership and explain the difference between leading and managing.
Support the reasoning with the course material.
Explain what leadership styles will best fit with the new director’s style
of leadership; a multi-cultural workforce; and the goal of having a
sustainable, green, and human friendly product line on the forefront of
innovation within the infant formula industry. Remember, to use the course
material to support the ideas and reasoning. You will not be using external
source materials.
Mission and Vision Statements
Construct a more relevant Mission statement and Vision statement to reflect
Biotech’s growing presence but also its desire to be a leader in
sustainability and green products.
In a separate paragraph, explain the reasoning for the changes made to the
mission statement and vision statement. Use the course material to support
the reason. Do not use external source material.
How to Set Up the Exercise
Create a Word or Rich Text Format (RTF) document, which requires double
spacing. Use Arial, 12-point font. You will cite within the document and
provide a reference list on a separate page.
Provide a title page and a reference list on a separate page.
Create an introductory paragraph explaining what you had put together so
your team has a clear understanding of what you have done and why you have
done so.
**Do not copy the question and present in a question/answer format.
Submit the Exercise in the Assignment Folder (The assignment submitted to
the Assignment Folder will be considered the student’s final product and
therefore ready for grading by the instructor. It is incumbent upon the
student to verify the assignment is the correct submission. No exceptions
will be considered by the instructor).
Completing the Exercise
In order to complete this Exercise, you will want to first read the module,
Learn How to Support What You Write, as this assignment requires you to use
the course readings and research to support what you write. Also,
Read and use the grading rubric while completing the exercise to ensure all
requirements are met that will lead to the highest possible grade.
Third person writing is required. Third person means that there are no
words such as “I, me, my, we, or us” (first person writing), nor is there
use of “you or your” (second person writing). If uncertain how to write in
the third person, view this link:
http://www.quickanddirtytips.com/education/grammar/first-second-and-third-pe
rson.
Contractions are not used in business writing, so do not use them.
Paraphrase and do not use direct quotation marks. Paraphrase means you do
not use more than four consecutive words from a source document. Instead
put a passage from a source document into your own words and attribute the
passage to the source document. Not using direct quotation marks means that
there should be no passages with quotation marks and instead the source
material is paraphrased as stated above. Note that a reference within a
reference list cannot exist without an associated in-text citation and vice
versa. You may not use more than four consecutive words from a source
document, as doing so would require direct quotation marks. Changing words
from a passage does not exclude the passage from having quotation marks.
If more than four consecutive words are used from source documents, this
material will not be included in the grade and could lead to allegations of
academic dishonesty.
You are expected to use the case scenarios and weekly course material to
develop the analysis and support the reasoning. There should be a robust
use of the course material along with thorough analysis of potential
location information. Material used from a source document must be cited
and referenced. A reference within a reference list cannot exist without an
associated in-text citation and vice versa. Changing words from a passage
does not exclude the passage from having quotation marks. If more than
four consecutive words are used from source documents, this material will
not be included in the grade and could lead to allegations of academic
dishonesty.
Use in-text citations and provide a reference list that contains the
reference associated with each in-text citation.
You may not use books in completing this exercise unless part of the course
material. Also, do not use a dictionary or Wikipedia.
Provide the page or paragraph number in every in-text citation presented.
If the eBook does not have pages, provide the chapter title and topic
heading. If using a video, provide the minutes and second of the cited
material.
Self-Plagiarism: Self-plagiarism is the act of reusing significant,
identical or nearly identical portions of one’s own work. You cannot re-use
any portion of a paper or other graded work that was submitted to another
class even if you are retaking this course. You also will not reuse any
portion of previously submitted work in this class. A zero will be assigned
to the assignment if self-plagiarized. Faculty do not have the discretion
to accept self-plagiarized work.

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