​Mini Case Study Marketing | cipdpro.co.uk

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​Mini Case Study Marketing | cipdpro.co.uk

Mini Case Study
You Are a Health Care Marketing Manager As marketing manager of a leading health care organization, you are developing a marketing strategy to inform potential patients about how you provide the best patient experience. As part of your strategy, you will use the 4 Ps of marketing.
Define the 4 Ps and describe how you will use each to promote your organization and build your patient base.
The four Ps are as follows:
1. product
2. price
3. place
4. promotion

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